Overview
At Elanco (NYSE: ELAN) – it all starts with animals!
As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets. We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose™ – to advance the health of animals, people, the planet and our enterprise.
At Elanco, we pride ourselves on fostering a diverse and inclusive work environment. We believe that diversity is the driving force behind innovation, creativity, and overall business success. Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.
Making animals’ lives better makes life better – join our team today!
Your Role: Sr Manager Strategic Partnership Brand Commercialization
Role is the liaison between strategic account (national accounts and distributers) sales/marketing, brand and vet sales. This individual works collaboratively with Brand teams to ensure translation of Brand plans to strategic partnerships. Provides input to brand teams as to what’s possible within strategic accounts for the omnichannel pull through of brand strategy. Partners with strategic partnership marketing to build strategic marketing plans and related sell-through and brand campaign assets.
Your Responsibilities:
- Grounded in Brand strategies. Develops brand strategies with brand, and translates them to Strategic Partnership Marketing Plans
- Works internally with cross functional partners to wire internal plans and expectations with the brand, strategic partnership marketing/sales and vet sales
- Develop integrated brand plans for strategic partnerships as part of annual business planning cycle
- Partners with marketing to develop innovative toolbox of campaigns and tactics which deliver on category and brand pull-through
- Partners with launch teams to develop robust launch plans and KPI metrics
- Works with sales leadership team and marketing to deliver/define retailer sell-in stories
- Partners with Marketing to deliver sell-in tools for sales team and customize for individual customers
- Maximize the impact and growth associated to funding/resources associated to Strategic/Corporate Accounts
- Maximize internal Omnichannel capabilities to further engage with customer associated to Strategic/Corporate Accounts
- Helps provide oversight and success metrics on all key initiatives.
What You Need to Succeed (minimum qualifications):
- BA/BS
- 10 years related marketing experience in retail or pharmaceutical marketing.”
- B2B Sales Experience
What will give you a competitive edge (preferred qualifications):
- Strong communication skills
- Ability to collaborate cross functionally
- Analytical and able to develop metrics
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status
