As a leading global animal health company, Elanco delivers innovative products and services to improve the health of pets and farm animals around the world because we believe making animals’ lives better, makes life better. Since 1954, we have provided solutions that support veterinarians, farmers and pet owners to advance our vision of Food and Companionship Enriching Life. Elanco’s promise to employees: Together, we foster an inclusive culture where everyone can make a difference, encouraging ownership, growth and well-being.
The Senior Brand Category Manager is a vital position at Elanco, dedicated to bolstering our Retail impact through exceptional networking, collaboration, data analytics, and process development.
This role will spearhead our internal category management initiatives, ensuring alignment with our strategic objectives and fostering growth across our product categories. The Senior Brand Category Manager will work cross-functionally, utilizing their analytical acumen to derive insights from data and implementing efficient processes to support the business and lead category excellence.
Strategic Category Management:
- Develop and engrain category strategies that align with overall brand and business objectives, driving growth and market share.
- Build and maintain strong relationships within the organization and with external partners to deliver effective category management.
- Utilize data analytics to generate actionable insights, guiding decision-making and strategy development for category growth.
- Create and implement efficient processes that support the category management function and enhance operational effectiveness.
- Work closely with Brand Teams and other stakeholders, ensuring alignment of category strategies with brand objectives and initiatives.
- Conduct thorough market analysis to identify trends, opportunities, and threats, informing strategic planning for category development.
- Foster a culture of continuous learning, sharing best practices and insights with the Brand Teams and broader organization.
- Bachelor’s degree in Business Administration, Marketing, or a related field is required.
- Proven Category Management Experience – A minimum of 7 years of experience in category management, with a track record of successful category growth and strategy implementation.
- Strong Analytical Skills – Demonstrated ability to analyze data and derive actionable insights for strategic decision-making.
- Collaborative and Network-Savvy – Proven ability to build and maintain strong relationships across various functions and levels within the organization.
- Process-Driven – Experience in developing and implementing efficient business processes to support category management activities.
Additional Skills & Preferences:
- Excellent Communication – Strong verbal and written communication skills are essential for this role.
- Strategic Thinking – Ability to think critically and strategically, with a focus on long-term category growth and success.
- Adaptability – Flexibility to adapt to changing business needs and priorities, maintaining a focus on category excellence.
- Work Location: Position is in our corporate headquarters, which is currently in Greenfield, IN. We operate in a hybrid model with 2-3 days a week in the office, and the remaining days remote. Elanco Animal Health will be moving to a new headquarters in downtown Indianapolis in 2025 (current projected timeframe). *RELOCATION ASSISTANCE IS AVAILABLE FOR TOP APPLICANTS.
- Travel: Some travel may be required for networking, training, and collaboration purposes; estimated at 20-25% annually.
Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status